This mailer is to bring to the notice of the Entire Community and to the world that how can a company as big as Bharti Telecom (Airtel), owned by Mr Sunil Bharti Mittal, can hurt the sentiments of thousands and millions of Sikhs and other community, just to increase their revenue through value added services.
I received a message on 1st April, April Fool's Day, on Sardar's (Sikh Community) which very clearly hurts the sentiments and is a direct hit on the community. It was clearly making fun of community.
Entire message is as follows:
Sardar got into a bus on 1st April when the conductor asked for the ticket, he gave Rs 10 & took the ticket and said April Fool. I have a free pass.
I sincerely fail to understand when Airtel, being an Indian company cannot take care of the values and sentiments of an Indian community, how will it comply and safegaurd the interests of an African community where they are overtaking Zain Telecom.
Let's remember, Nelson Mandela fought his life against APARTHIED in South Africa, what assurance we have from Mr. Mittal of Airtel, who could hurt the sentiments of his compatriots, would not hurt African nationals.
My question is, If it has the audacity to hurt the sentiments of Sardar's, in a country where the Prime Minister of the country, Dr. Manmohan Singh, is a Sardar himself, what is the assurance that they would not hurt the feelings and sentiments of the people of all African nation who by virtue of Zain deal would be at recieving end.
I Believe, a Company such as Airtel which is one of the most respected Telecom Company & is also endorsed by various celebrities such as Shah Rukh Khan, Kareena Kapoor, A.R Rahman, Sachin Tendulkar, and many more... should at least have avoided sending such a sardonic message which ravages respect for a community, here Sikh Community.
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